Privacy Policy

Effective Date: January 1, 2026
Last Updated: May 1, 2026

Welcome to Varaluz.com (“Varaluz,” “we,” “our,” or “us”). We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, purchase products, or interact with us.

Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the site.

1. Information We Collect

We may collect the following types of information:

A. Personal Information

Information that identifies you personally, including but not limited to:

• Name

• Email address

• Mailing address

• Phone number

• Billing and shipping address

• Payment information (processed securely by third-party payment processors)

• Account login credentials (if applicable)

B. Non-Personal Information

Information that does not directly identify you, such as:

• Browser type

• Device type

• IP address

• Operating system

• Pages viewed and time spent on the website

• Referring website URLs

C. Cookies and Tracking Technologies

We use cookies, web beacons, pixels, and similar tracking technologies to:

• Enhance user experience

• Analyze website traffic

• Personalize content and advertisements

• Remember your preferences

You may disable cookies through your browser settings; however, doing so may affect website functionality.

2. How We Use Your Information

We use the information we collect to:

• Process and fulfill orders

• Provide customer service and support

• Communicate with you regarding orders, updates, and promotions

• Improve our website and services

• Personalize user experience

• Detect and prevent fraud or unauthorized activity

• Comply with legal obligations

3. Sharing of Information

We do not sell your personal information. We may share your information in the following circumstances:

A. Service Providers

We may share information with trusted third parties who perform services on our behalf, such as:

• Payment processing

• Shipping and logistics

• Marketing and advertising

• Website hosting and analytics

These service providers are required to protect your information.

B. Legal Requirements

We may disclose your information if required to do so by law or in response to valid legal requests.

C. Business Transfers

If Varaluz is involved in a merger, acquisition, or asset sale, your information may be transferred as part of that transaction.

4. Payment Information

Payment transactions are processed by secure third-party payment processors. We do not store full credit card numbers on our servers.

5. Data Retention

We retain personal information only as long as necessary to:

• Fulfill the purposes described in this policy

• Comply with legal obligations

• Resolve disputes

• Enforce agreements

6. Data Security

We implement appropriate administrative, technical, and physical safeguards to protect your personal information. However, no method of transmission over the Internet is completely secure, and we cannot guarantee absolute security.

7. Your Privacy Rights

Depending on your location, you may have rights under applicable privacy laws, including:

• The right to access your personal information

• The right to correct inaccurate information

• The right to request deletion of your information

• The right to opt out of marketing communications

• The right to restrict or object to certain processing

• The right to data portability

To exercise these rights, please contact us at: [Insert Contact Email]

California Residents (CCPA/CPRA)

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including the right to know what personal information we collect and how it is used.

EU/EEA Residents (GDPR)

If you are located in the European Union or European Economic Area, you may have rights under the General Data Protection Regulation (GDPR), including the right to lodge a complaint with a supervisory authority.

8. Marketing Communications

You may opt out of receiving promotional emails by clicking the “unsubscribe” link in any email or by contacting us directly. Even if you opt out of marketing communications, we may still send transactional messages related to your orders.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those websites. We encourage you to review their privacy policies.

10. Children’s Privacy

Varaluz.com is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13.

11. International Data Transfers

If you access the site from outside the United States, your information may be transferred to and processed in the United States or other countries where our service providers operate.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last Updated” date. Continued use of the website after changes are posted constitutes your acceptance of those changes.

13. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us at:

Varaluz
10135 N. Redwood Dr. Suite 1b | Cedar Hills, UT
Email: customerservice@varaluz.com
Phone: (702)792-6900

This Privacy Policy is provided for general informational purposes and should be reviewed by legal counsel to ensure compliance with applicable laws and regulations specific to your business operations and jurisdiction.